You’ll see how Iger had to build and mend relationships with some of the most influential creators of our generation. Throughout the book, you will see that Iger’s drive to be innovative paved the way for Disney to see its highest stock prices in the company’s history. Acquiring properties like Star Wars, Marvel, and Pixar was great for the bottom line, but what was being done for my favorite arm of the company in parks? What became clear after I completed The Ride of a Lifetime, was that the decisions that Iger made were done with Disney’s best interest in mind and was not as simple as throwing wads of cash to buy up the competition. My opinion of Iger and his decision is that I believe he fell into a trap. Iger’s tenure has been one full of polarizing decisions and a love-hate relationship with fans. For Bob Iger, his story is deservedly placed in the latter. The second group is full of individuals or companies that you gain a new sense of respect for after hearing the trials and tribulations of the subject.
The first is a group of books with self-congratulatory stories about how a certain individual saved a company or is the sole reason for its success. One of the biggest problems with this genre is that typically the books fall into one of two categories. One of my favorite genres of books to read is biographies, especially ones regarding entrepreneurs and CEOs. Bog Iger’s autobiography is one of my favorites of the genre! Here is one of my favorites from the bunch: The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company by Bob Iger. To be honest, long before the days of being quarantined, I bought as many Disney books as possible it’s just that now I have an excuse to sit around all day and (re)read them!
One of my outlets has been reading as much as I can about the Walt Disney and the company. I’ve searched for ways to bring Disney into my everyday life without being in the parks or even have park news updates/posts. As Disney fans, we have had a lot of time on our hands lately.
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